The Cliffs at Eagle Rock Named “Caring Star of 2015” for Service

Positive Feedback in Online Reviews Puts The Cliffs at Eagle Rock Among Best Communities in Nation
West Orange, New Jersey: The Cliffs at Eagle Rock has been selected as a “Caring Star” of 2015, as part of an annual nationwide program honoring service excellence based on consumer ratings and reviews posted on, the leading senior care website.

“We appreciate such positive feedback from families about the services we offer, and we thank for recognizing our community as a Caring Star,” said Charlotte Crosswell, the Cliffs Marketing Director.

Families are increasingly seeking insights provided by online reviews to help guide senior care decisions. In multiple research studies, the majority of family caregivers have indicated that they used the Internet and two-thirds took to the Web after noticing signs of memory loss in a loved one.
Of the 31,000 assisted living communities nationwide, only 805 earned the Caring Stars award this year.

“Congratulations to the Cliffs at Eagle Rock for achieving this award after earning high praise from residents and their families,” said CEO Andy Cohen. “This important milestone speaks volumes about the positive difference The Cliffs is making in serving older adults, and we join with the local community in celebrating their accomplishment.”

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